AFORISM was founded in Sydney in 2010. Our name is a unique twist of the word “aphorism”, which defines our brand; an original thought, spoken or written, in a concise and memorable form.
We are the delinquents of Australian mainstream menswear. In a fashion arena dominated by surf and skate wear, Aforism thrives with its unique Aussie charm and laid-back attitude.
Aforism delivers a tailored, fitted silhouette. We have a keen eye for our surroundings and daily events, recognising each person as their own individual. We are not the one cut fit all mass produced aesthetic. Aforism allows our audience to manifest their opinion in reaction to our society; to set yourself apart from the crowd by making a statement of distinction.